Adidas' new sneakers have a mythical essence.
Adidas' new sneakers in collaboration with Marvel are here
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The Ad Network
Nov 31 min read
This 100-yr old woman became a star in Madrid overnight.
This genius campaign by JCDecaux is definitely one of the best marketing campaigns of 2023.
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The Ad Network
Oct 302 min read
In their latest TVC, Oppo captures the journey through the Diwalis of India.
How Diwali is celebrated in different parts of India
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The Ad Network
Oct 243 min read
The Pant Project leveraged the Podcast trend in their new ad campaign!
The Pant Project, an upcoming fashion brand, has rolled out a new ad campaign that taps into humor and memes, recognizing how integral...
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The Ad Network
Oct 212 min read
IGP goes back in time for Diwali Campaign!
In its latest campaign, titled “Amazing Gifts, Samay Par”, India's leading gifting platform IGP captures the essence of festive gifting...
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The Ad Network
Apr 171 min read
Unconventional Marketing: How MakeMyTrip's Campaign Leveraged 'Invisible' Star Power
This "Make my trip" campaign features four films with Jackie Shroff, Prabhu Deva, & Shankar Mahadevan but they don't show their faces in ad.
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The Ad Network
Jan 221 min read
When Apple Stores got hijacked by Back Market!
When Apple Stores got hijacked by Back Market!
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The Ad Network
May 29, 20232 min read
Apple's Latest Eye-Opening Ad Takes a Hilarious Dive into Data Privacy
Step into the wacky world of data privacy with Apple's latest ad, appropriately titled "The Waiting Room." In this comically twisted...
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The Ad Network
Mar 31, 20232 min read
‘Kum Padega’ campaign by Bajaj Allianz GIC creates awareness on choosing adequate sum insured amount
Who says awareness on Insurance can’t be all fun & humorous? That’s exactly what Bajaj Allianz General Insurance did! The brand has...
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The Ad Network
Dec 23, 20222 min read
Bajaj Allianz General Insurance is here with an amazing plan for senior citizens. Read to know more.
COVID-19 made us realize the importance of healthcare for senior citizens and reminded us of the need of the hour - how to provide them...
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The Ad Network
Sep 29, 20222 min read
Atomyc wins the digital and creative mandate for this popular Gin brand
Atomyc, a Mumbai-based agency will be the creative and digital marketing agency for Sector Gin; they were selected after a multi-agency...
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Aishwarya Ghosh
Sep 12, 20221 min read
How corporations celebrated Pride month in all the wrong ways
Pride Month is a time for celebration and acceptance. It’s also now become an annual tradition every June, to watch brands scramble to...
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Aishwarya Ghosh
Aug 17, 20222 min read
What is the creative potential of live streaming?
People’s lives changed in more ways than one during the pandemic. Most of us were cut off from being able to do the things we enjoyed due...
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Aishwarya Ghosh
Jul 7, 20222 min read
Stranger Things' Strange Marketing Strategy
Have you watched Stranger Things 4 yet? The comeback created quite a buzz and definitely lived up to the hype. What’s even more...
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Aishwarya Ghosh
Jul 7, 20222 min read
How Burger King’s Pride Whopper stunt failed it’s target audience
Burger King Austria attempted to celebrate Pride Month with a campaign gone haywire. They decided to offer sandwiches which have the same...
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Aishwarya Ghosh
Jun 9, 20221 min read
The best Christmas ads over the years that will make you feel merry this season
It’s the season to be jolly and watch brands come up with their own creative advertisements. There is no better time than during...
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Aishwarya Ghosh
Jun 8, 20221 min read
Inclusive Marketing - Lego’s Braille Bricks for visually impaired children
Studies have shown that children naturally learn through play. When learning is mixed with fun, it gives rise to creativity and...
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Aishwarya Ghosh
Jun 7, 20222 min read
The Squid Game Effect: Brands that enjoyed the unintentional marketing
Squid Game has become one of the most talked about shows of this year. It has already been watched by millions around the world and is on...
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Aishwarya Ghosh
Jun 6, 20223 min read
The Surrogate Ad Controversy: Amitabh Bachhan And Kamla Pan Masala Brand
Bollywood legendary actor Amitabh Bachchan’s office released an official statement saying that they have scrapped an endorsement deal...
420 views0 comments
Aishwarya Ghosh
Jun 5, 20222 min read
In-game advertising and attention marketing. How does it work?
We are currently living a life where the average person is exposed to thousands of ads every single day. With a staggering decrease in...
69 views0 comments
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