How Creativity Can Turn Simple Moments Into Marketing Gems
- adityaagarwal095
- Jul 28
- 1 min read
CORNETTO’s OOH ad campaign in Turkey smartly integrated some joyful summer moments into the cone’s signature sweet tip.
They picked up on the customer behaviour that the end part is what people like the most and made a viral campaign around it.
It is a great reminder that people might not remember your product, but they do remember how it made them feel, so for marketers, it’s important to double down on it.
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