Brands vividly engaged on social media on India’s 72nd Republic Day.
Most of the brands focused on expressing gratitude to the country’s brave-hearted as we come out of a difficult time while other brands inspired and shared hope for the betterment of the nation.
Dunzo, in a brave move, put up a poster of balancing bikers that included people who helped us through hard times. Also, it was a tribute to the bikers who were missing in this year’s parade.
Dabur-Hajmola showcased the “unity in diversity” through the flavours of India.
BookMyShow shared a funny text conversation giving out the message- “We don't have to be 'better' than everyone else to love our country.”
..and here's how others brands celebrated Republic Day.
ICICI Lombard:
McDonald's India:
Paperboat Drinks:
Radio Mirchi:
Asian Paints:
Benetton India:
From creative posts to thoughtful videos, brands wished their audience by highlighting different meanings of Republic Day. Tap here to see how creators celebrated India's 72nd Republic Day in absolute creative and minimalistic style.